PRISM

If you want something done right, do it yourself. Anna Laub did... By day a high (and frequent) flyer at fashion industry website WGSN, Laub was such a frustrated shopper that founded her own company. Now, with her eyewear line PRISM, she sees things crystal clearly. "I was thinking about doing jewellery actually – but at the same time I was desperately trying to find glasses to buy. I had money to spend and literally could not find what I wanted. And somewhere along the way the two ideas crossed over. I really saw a need in the market for something a bit different to what was there already – and specifically exactly what I wanted and was looking for." says Laub. Here are a few pics from her look book.

Source: Digital