Tuesday, November 3, 2009

Much Mors To Come

Footwear designer Jonathan Mors thinks that the sneaker market is not yet saturated and has launched his own new brand.

The high fashion sneaker/trainer has come into its own in the last few years with every high-end brand trying to get in on the market with their own luxurious version that are of course not meant for any physical activity other than the act of fashionable wear. Ex-Nike/adidas designer Jonathan Mors has decided to weigh in on the sneakers game with his newly launched brand of footwear, Mors, that hopes to bring a fresh perspective by creating trainers that are handcrafted from premium materials. Forgoing complicated design, Mors has gone for a clean-cut first collection that concentrates on luxurious materials like elk suede and calfskin.

Source: Dazed Digital

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